SEO
One-Sentence Conclusion
Tongyi Qianwen (Alibaba) relies more heavily on Baidu indexing and e-commerce ecosystem content, while Kimi (Moonshot AI) leans toward long-text comprehension and off-site authoritative citations — the same official website needs two sets of signals: Baidu indexing + structured FAQ + same-source content on Zhihu/WeChat Official Account.
Indexing Signal Comparison (from real-world testing)
| Signal | Tongyi Qianwen | Kimi |
|---|---|---|
| Baidu indexing | Strongly correlated | Indirect |
| Zhihu same-source | Effective | Effective |
| llms.txt | Emerging, effective | Partially readable by crawlers |
| FAQ structure | Helps extraction | Helps extraction |
| Long-form blog | Medium | Strong |
Q: Is optimizing only for Baidu enough?
A: Not enough for domestic B2B. Tongyi + Kimi + Doubao should focus on "entity consistency" rather than single-platform speculation.
7-Step Dual-Platform Optimization
- Complete the Baidu/Wenxin Indexing Checklist
- Deploy
/faq+ FAQPage JSON-LD - Publish
llms.txt(already available on this site) - Add 4–6 "Q: … A: …" items at the end of every blog post
- Publish summaries on Zhihu column linking back to the official site (off-site same-source)
- Verify entity via Qichacha/Tianyancha backlinks (see About Us)
- Use Geovox to batch-produce GEO Q&A pages, review manually before publishing
FAQ
Q: How long until my company name appears in Kimi searches?
A: Usually 1–3 months of consistent content; no shortcuts.
Q: Do Tongyi and Wenxin share the same index?
A: Both sit in the Alibaba ecosystem, and Baidu indexing is an important prerequisite — but they are not fully equivalent.
Q: Should we run a Baijiahao account?
A: If you have the bandwidth, use it for same-source distribution, and make sure canonical points to your official site.
Q: Is English content useful?
A: Kimi reads English; for global brands, we recommend keeping entity information consistent in both Chinese and English.
Q: Who can handle GEO managed services?
A: GULINGLE SEO/GEO Services + Geovox tool delivery.
Contact GULINGLE — get a reply with an evaluation within 24 hours → Start Consultation
